In 2007, The National Fisheries Institute (NFI) sponsored the formation of the Better Seafood Board (BSB) to support and provide accountability for the members’ commitment to economic integrity. Members of NFI are also members of the BSB, which is an independent organization led by a 15-person Board of Managers. The Board of Managers provides operational oversight and guidance for the BSB.

The BSB does not shy away from seafood fraud but rather has effectively and successfully changed the climate and the focus with respect to trade, policy and enforcement by pulling seafood fraud out of the shadows. BSB supports enforcement of existing laws and regulations that prohibit seafood fraud.

The members of the NFI recognize that being honest with their customers is the only way to promote and maintain confidence in the seafood products that they provide. NFI CEOs have pledged to conduct themselves and their business practices in an honest and trustworthy manner and to adhere to the industry principles of economic integrity, which include:
• are correctly labeled for weights and counts.
• are correctly labeled for identity and that species are not substituted in any manner.
• are correctly labeled for the country of origin.
• adhere to all other labeling laws.

The BSB works with aligned groups in the seafood value chain to ensure that buyers recognize that NFI members are seafood providers that have taken extra steps to ensure that their products are properly labeled for weights and counts, country of origin, and species.

  • NFI Guide to Labeling Requirements

    Learn More
  • BSB Members

    Members of the National Fisheries Institute (NFI) have taken a pledge to stamp out economic fraud in the seafood industry.

    Learn More
  • BSB Best Practices Guidance

    Learn More

Latest Better Seafood Board (BSB) News & Blog

  • Blog

    Michael Pellman Rowland is Not Here to Help You Learn More About Seafood

    Read More
  • Blog

    Fraud: California Crackdown on Menu Mislabeling

    Read More
  • Blog

    Mislabeling Study Continues Trend of Headlines but Not Headway

    Read More
  • Blog

    Illegaler is not a word

    Read More

See All