Greenpeace's flawed seafood sustainability campaign has stumbled and stuttered its way to New Zealand. Some Kiwi friends report the eco-lobby's effort there isn't going so well. For starters they circulated the same grocery store questionnaire that they shopped here in the states but had to abandon their store-ranking plans because... well, all of the stores ignored the survey.
The headlines are everywhere; Fish Tale Has DNA Hook, DNA testing uncovers suspect sushi, Expensive fish mislabeled. Is it culinary fraud or an accident? Some serious science appears to have exposed fraud at the fish market. Fish sold as one species when they were not that species at all.
I have had a look at an advanced copy of the Sept/Oct edition of Mother Jones. And I must say "Tuna Surprise" is not much of a surprise coming from such a blatantly agenda-driven outfit.
This week the environmental lobbying group Oceana turned its attention towards Wal Mart as it campaigns for retailers to post mercury warning signs. But what Wal Mart and consumers should know is that this campaign is more about misinformation than it is about mercury.
While Greenpeace is beating the drum over in Europe about canned tuna sustainability and making noise, rather than constructive outreach to people who can make a difference regarding their concerns, real scientists are busy touting new found health benefits from eating tuna.
The study everyone is talking about found that eating tuna can potentially lower a person's longer-term risk of having a stroke or developing dementia.
Tired old Greenpeace is once again ranking people and making lists. This time in the UK where they are ranking "tinned tuna" based on issues of by catch. Not being a Brit myself, I'm guessing that's what we Yanks call canned tuna here in the States.
I wonder if Greenpeace organizers go home after a long day and rank their kids in order of how much they love them? Or perhaps there's a list on the refrigerator of badly behaved household pets to avoid.
Remember back in 1983 when I was the starting quarterback for the Washington Redskins and we beat the Miami Dolphins 27-17 in Super Bowl XVII? Do you remember?
It's not quite the 2004 forged document scandal that ended Dan Rather's storied career at CBS but it does highlight an important issue about sourcing that many in the media overlook.
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